Joinville in Data 2014

 
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Joinville in Data 2014

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JOINVILLE IN DATA 2014

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ABOUT THIS REPORT In this institutional profile, formatted as a quick reference guide, you will know, in a concise and objective manner, the full potential, magnitude and differentials of Santa Catarina and its largest city, Joinville. In a simplified report format, we seek to update official data annually, with the goal of creating, from now on, a template with a historical perspective of the main regional indicators - something rare to find in a single source. We thus hope to share with our various stakeholders useful, relevant and strategic information, that will make us, each time more, the focus of attention for new ventures. 2014 3 JOINVILLE I SANTA CATARINA I BRAZIL

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CONTENTS SANTA CATARINA SANTA CATARINA IN NUMBERS..................... • Area, population, GDP, Economy • AMONG THE RICHEST.................................... • Facts and regional wage by category • ECONOMIC SEGMENTS BY REGION.................................. 6 7 8 • ECONOMIC DEVELOPMENT..................... 10 2014 • IFDM, Industrial Park and Foreign Trade 4 • INFRASTRUCTURE........................................ • Ports, roadways, railways, airports, energy, . natural gas, telecommunications, water/sanitation • HUMAN DEVELOPMENT............................ • HDI and other indices, Health and Education • IMMIGRANTS IN SANTA CATARINA..... • History, tourism potential, geography and climate 12 14 15

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JOINVILLE • WHY JOINVILLE............................................. •Key indicators • HISTORY........................................................... • History, population trends, education, religion, motor vehicles, geography and climate • DISTANCES FROM JOINVILLE.................. 16 18 . 2014 5 21 • ECONOMY....................................................... 22 • LOGISTICS....................................................... •Highways, railways, ports and airports 34 • Companies by economic sector, main . products, exports x imports, labor market, . taxes, bank branches 24 • INDICATORS ..................................................26 • FOREIGN TRADE........................................... • HUMAN DEVELOPMENT............................ • Health structure, quality of life indices, culture, tourism, leisure and events, sports . and safety. • PROFESSIONAL TRAINING....................... •Institutions of higher education and professional technical training 36 • Reference costs in Joinville, meal prices and . population distribution by income • INFRASTRUCTURE........................................ • Electricity, water & sanitation, public cleaning, urban public transport, railway, road & highway network, taxi service, hotel network and tourism, events & leisure infrastructure, major fairs and events, media and business organizations. 43 28 45 • INDUSTRIAL CONDOMINIUM................ 46 • MAP OF THE REGION..................................50 • IMPORTANT CONTACTS ...........................52 • TAX BENEFITS................................................ JOINVILLE I SANTA CATARINA I BRAZIL

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Santa Catarina in numbers 2014 The municipality of Joinville is located in the state of Santa Catarina, one of the most developed in Brazil. Situated in the center of the southern region, Santa Catarina is strategically positioned in relation to Mercosur and to key Brazilian markets. 6 AREA 95,736,165 km2 POPULATION 6,634,254 (estimate IBGE 2013) 54.5% 6.7% is the percentage of economically active people in Santa Catarina. The population density is 65.27 inhabitants per square kilometer, distributed in 295 municipalities. SC GDP R$ 152.4 billion, occupying the 7th position in the Brazilian ranking Agricultural GDP PER CAPITA PARTICIPATION OF ECONOMIC SECTORS IN SANTA CATARINA’S GDP Trade and services SOURCE: IBGE - 2010 CENSUS/PNAD 2011 R$ 24,400, the largest in the southern region and the fourth largest in Brazil. The national average is R$ 19,700. Industry 34.1% 59.2%

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SC among the richest states in Brazil The percentage of people in the income classes A and B also makes SC one of the richest states in the country, according to Exame magazine (29/06/2011). Additionally, Santa Catarina’s cities have registered growth above the national average. (Diário Catarinense – 13/12/2012) • 340% is how much Santa Catarina grew in the last three decades, well above the national average. • Brazil’s 7th richest state, its GDP accounts for 4.04% of the national wealth. • It is among the top ten exporting states, with a share of 3.68% of the total in 2012. • Seventh state in Federal tax collections in 2012, accounting for 3.22% of the Brazilian total. • State with the third highest average monthly household income: R$ 3,015.10 (SC) X R$ 2,535.31 (Brazil). • It has the lowest proportion of low-income in the country: 2.12% have a monthly income of up to R$ 127.50. • Six in ten of the economically active population from Santa Catarina work in micro and small enterprises. • The Santa Catarina processing industry was the one that created the most jobs in Brazil in 2013. There were 20,100 new job openings during the year, followed by Paraná (15,100) and Rio Grande do Sul (14,300). Regional minimum wage by worker category Since March 2011, a regional minimum salary has been in place in SC. In 2013, the average increase was 9.24%. According to Dieese-SC estimates, a million Santa Catarina workers are benefited by regional salary floor level. (G1.globo.com, 19/12/13) VALUE IN 2014 CATEGORIES Workers in agriculture and livestock production, processing and extractive industries, fisheries, construction, musical instrument and toy industries, equestrian establishments, motorcycle couriers and transport drivers in general, domestic workers. Chemical and pharmaceutical, film, food industries, general trading, employees of autonomous trade agents. Clothing and footwear industries, spinning and weaving, leather, paper, cardboard and cork articles, newspapers and magazines distributors and sellers, management of companies owning newspapers and magazines, health services, and furniture industries. Metal mechanical and electrical material, graphics, glass, crystals, mirrors, ceramics industry, rubber products, insurance, capitalization and credit, buildings and condominiums, jewelry industry, school administration assistants, culture, data processing workers and drivers. 2014 R$ 835 7 R$ 912 R$ 867 R$ 957 SOURCE: SC IN DATA 2013 - FIESC /CAGED (GENERAL REGISTRATION OF EMPLOYEES AND UNEMPLOYED 2013) JOINVILLE I SANTA CATARINA I BRAZIL

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North Furniture Forestry West 2014 8 Food Furniture Highland Plateau Pulp and paper Forestry Economic segments by region MAP OF THE STATE OF SANTA CATARINA

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Northeast Plastic Products Motor vehicles / auto parts Machinery and equipment Textile and Apparel Electrical equipment and materials Metallurgy and metal products Itajai Valley Motor vehicles / auto parts Metallurgy and metal products Naval Industry Textile and Apparel 2014 9 Southeast Fishery Technology / IT Naval Industry Textile/ Footwear South Ceramics Textiles and Apparel Mining/Coal Plastic Products JOINVILLE I SANTA CATARINA I BRAZIL

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Third most developed in the country Santa Catarina is undoubtedly a promising state. Each year, there’s a growing interest of companies investing in this region, and it’s not by chance. The Firjan Municipal Economic Development Index (IFDM) brought in its latest edition Santa Catarina’s advancement in the ranking of the country’s most developed states. From its former fourth position, SC jumped to third, ahead of Rio de Janeiro and only behind São Paulo and Paraná. The Index also showed that of the 295 cities in Santa Catarina, 26 showed high development, five of them placing among the 100 municipalities with the highest index in the country: Blumenau, Brusque, Florianópolis, Joinville and Chapecó. SANTA CATARINA’S LEAP The State is now the third most developed in the country, ahead of Rio de Janeiro. (* IFDM variation between 2009 and 2010) STATE São Paulo Paraná Santa Catarina Rio de Janeiro Minas Gerais Rio Grande do Sul Espírito Santo Distrito Federal Goiás Ceará 2009 0.87 0.82 0.79 0.80 0.79 0.78 0.75 0.76 0.73 0.71 2010 0.89 0.84 0.82 0.82 0.81 0.81 0.77 0.77 0.75 0.73 2014 10 * The Firjan Municipal Economic Development Index ranges from 0 to 1. The closer to 1, the greater the city’s development in three basic areas - education, employment/income and health SOURCES: AMANHÃ MAGAZINE, JANUARY / FEBRUARY 2013 AND A NOTÍCIA NEWSPAPER, DECEMBER/2012

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INDUSTRIAL PARK Santa Catarina’s industrial park is a reference in Brazil. The processing industry is prominent in the country. The food sector is the largest employer, followed by articles of apparel and textile products. This does not impede, however, the development of new vocations. An example is the technology sector, which in recent decades has been gaining strength in the cities of Florianopolis, Joinville and Blumenau. FOREIGN TRADE • Santa Catarina’s main product markets in 2012 (US$) • Main countries of Santa Catarina’s imports in 2012 (US$) United States - 1 bi Argentina - 609 mi Netherlands - 560 mi China - 560 mi Japan - 516 mi UK - 338 mi China - 4.1 bi Chile - 1.5 bi Argentina - 1.1 bi United States - 851 mi Germany - 709 mi South Korea - 452 mi Peru - 422 mi India - 416 mi SOURCES: IBGE, MINISTRY OF LABOR AND EMPLOYMENT/ RAIS 2010 AND MINISTRY OF DEVELOPMENT, INDUSTRY AND FOREIGN TRADE / SECEX AND SC IN DATA 2013 FIESC 2014 11 JOINVILLE I SANTA CATARINA I BRAZIL

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Infrastructure PORTS Santa Catarina has five major maritime ports - Itajaí, Itapoá, Imbituba, Navegantes and São Francisco do Sul - which handle over 36 million tons per year and maintain regular routes between the state and the world’s main ports. Santa Catarina’s northern region, including the Paranaguá Port, form the largest port and logistics hub in Latin America. AIRPORTS Santa Catarina is served by three airports with capacity to receive large aircrafts: Florianópolis, Joinville and Navegantes, plus regional airports, heliports and airfields for charter flights. ENERGY ROADWAYS 2014 The state roadway network is comprised of more than 62,000 km of federal, state and local roadways, giving access to all municipalities. BR-101 is SC’s main connection with other states and also with major ports, setting up a strategic corridor for Mercosur. The state invests in energy selfsufficiency, with more than 80 power generation projects in operation and more than 15 works forecasted in the Ministry of Mines and Energy Ten Year Plan, which ensure self-sufficiency until at least 2015. The state has the highest rate of rural electrification in Brazil. Distribution to Santa Catarina’s households with electricity is 99.81%. 12 RAILWAYS The railway network has approximately 1,360 km and is used for cargo transport. It is divided into three main branches: two from North to South and one from East to West, the latter serving the São Francisco do Sul Port.

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5.7% Rural Other classes 12.5% TELECOMMUNICATIONS 43.5% Commercial 16.4% Industrial Residential SOURCE: CELESC 2012 21.9% Virtually all municipalities in the state have fixed and mobile telephone services and there is easy access to broadband Internet in major cities. Santa Catarina is connected to anywhere in the country or abroad through image, text, voice or data. Connection to the maritime mobile service enables telephone contact or message with vessels worldwide. Distribution of Santa Catarina’s households Natural GAs With phone – 94.63 % Only mobile- 48.28% Santa Catarina counts on a piped distribution network that carries natural gas from the Bolivia/Brazil Gas Pipeline to the end consumer. There are 679 km of networks under the responsibility of the Santa Catarina Gas Company (SCGÁS). Only fixed - 4.57% 2014 13 Mobile and fixed - 41.77% With microcomputer - 55.78% Natural gas consumption in SC in m3/day (2012) Commercial 16,121 Residential 1,427 With Internet access - 46.77% SOURCE: IBGE/PNAD 2011 Automotive(CNV) 348,593 WATER/SANITATION 1,474,435 Industrial Almost 100% of Santa Catarina’s households receive treated water and there’s heavy investments to improve sanitation levels. Nevertheless, the core network is deficient: only 16% of municipalities treat sewage properly. TOTAL – 1,840,575 SOURCE: SC IN DATA 2013 FIESC Distribution of Santa Catarina’s households With water supply – 99.06 % With sewage through network collection system (general or pluvial) – 22.87% With sewage through septic tank – 68.36% SOURCE: IBGE/PNAD 2011 JOINVILLE I SANTA CATARINA I BRAZIL

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2014 14 Human Development The economy’s positive numbers reflect directly on the population’s life quality and life expectancy. • Human Development Index (HDI) of 0.774 is the third best in the country, only behind Distrito Federal (0.824) and São Paulo (0.783). • Average life expectancy of 76.2 years, the highest in Brazil. • Lowest homicide rate in the country: 12.9 homicides per 100,000 inhabitants, according to the Violence Map 2012. • One of the lowest infant mortality rates in the country - 11.8 per thousand live births. • Population in a state of poverty is national average is 28.8%. With more than 200 hospitals, mostly SUS accredited, it has available approximately 15,000 beds for Santa Catarina’s population, an average of 2.4 beds per thousand inhabitants. HEALTH EDUCATION Education and development go hand in hand in Santa Catarina. • 92.4% finish high school. • Over 99% of children between school 11.4%. The 6 and 14 are in • Santa Catarina is the state with the lowest percentage of families receiving Bolsa Família (Family Support Basket). Only 2% of the population, ahead of states like São Paulo (3%), Paraná (3.7%), Rio Grande do Sul (3.9%) and Distrito Federal (3.2%). • Fourth lowest illiteracy rate in the country: 3.9%, only behind Distrito Federal (3.2%), Rio de Janeiro (3.7%) and São Paulo (3.7%). The national average is 8.6%. Sources: PNUD, IBGE/Pnad 2011, IPEA and Government of the State of SC

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Immigrants in Santa Catarina Italians Austrians Swiss Ukrainians Norwegians Syrians Germans Poles 2014 15 Portuguese Japanese Tourism vocation The geographical diversity, with over 560 km of coastline, fields, valleys and mountains, enchants visitors and all who choose SC to live in. The peak season for tourism is summer, when more than 6 million visitors pass through the state, according to Santur’s Tourism Demand Study. Throughout the entire year, the number of visitors exceeds 8 million. HISTORY Santa Catarina’s official settlement dates back to the 16th century, when the Portuguese built the first villages in the region of Florianópolis. In the 19th century, the first German, Swiss and Italian immigrants arrived in SC. Thereafter, other migratory waves marked the region with the arrival of Japanese, Poles, Ukrainians and Syrians, among others. The ethnic and cultural diversity is now a major feature of SC’s wealth. Geography and climate Bela Vista (Urubici), with 1,827 meters HIGHEST POINT: Morro da between 13 and 25 degrees centigrade. AVERAGE TEMPERATURES: CLIMATE: Humid subtropical RELIEF: Over 75% of the area is 300 meters above sea level and 50% above 600 meters. SOURCE: Santur JOINVILLE I SANTA CATARINA I BRAZIL

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