Annual Ministry Report 2013


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GCM's Annual Ministry Report for 2013

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annual ministry report 2013


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GROWTH & IMPACT It is time to report on Great Commission Ministries 2013 ministry and financial year. Our Annual Ministry Report is part of our commitment to you—that your generous gifts are secured and wisely used on behalf of the missionary work you support. It’s part of our unwavering commitment to transparency and Christian integrity. In past years we have sent printed annual reports which have included images and glimpses of the impact of our over 400 church planters and campus missionaries. However this year we are containing our report to our website. This is not because God is not moving! For the fifth year in a row your gifts—whether you support one missionary or many—have led to growth and increased impact that we could not have imagined. The simplicity here is exactly because of this success in what we are doing. Our energy is highly focused on exciting upcoming goals, and this format allows us to give you clear information while keeping our “head in the game". This year we are issuing our forward direction using the new format recommended by GuideStar, a leading non-profit reporting agency. We hope these five “Charting Impact” questions help you better understand why we exist to support the churches and missionaries you care about. So while we keep our eyes focused ahead, we present you this simple but strongly encouraging report of GCM’s impact for this past 2013. We are strengthened by your generosity. Thank you. Tom Mauriello Executive Director, GCM One


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INTEGRITY & ACCOUNTABILITY Thank you for another incredible year of financial generosity! We continue to be committed to the highest standards for Christian integrity in all our financial operations. We also continue to strive to be efficient. GCM provides all of its outstanding missionary administrative support at 12% on individual donations and only 3% on those gifts from sponsor organizational ministry partners. We also continue to join with national non-profit reporting agencies like GuideStar in encouraging donors to follow the full impact of their gifts, and not simply the ministry’s budget line used for administration costs. The Charting Impact initiative helps reveal the bigger picture that administrative investments (like computers) are essential and critical to well-run and sustainable modern non-profit organizations. Our complete financial information and ratios can be found on pages three and four of this report. As always, our 2013 financial records were audited by the CPA firm of Capin Crouse, LLP, a national leader in non-profit accounting. Their report is available upon request. Dave Meldrum-Green Treasurer of the Board two


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revenues Contributions Conference & Program Fees Investment Income Other Revenues Total Revenues 2013 19,375,667 364,333 74,729 70,948 $19,885,677 2012 17,720,042 272,871 121,038 42,188 $18,156,139 change 9% 34% -38% 68% 10% expenses (Ministries & Programs) 14,193,614 2,689,096 355,878 17,238,588 13,172,961 2,417,638 333,464 15,924,063 8% 11% 7% 8% U.S. Staff & Ministries International Staff & Ministries Conferences & Events Total Ministries & Programs expenses (Supporting Services) 2,196,561 19,435,149 450,528 2,120,770 18,044,833 111,306 4% 8% Management & General Total Expenses Excess (Deficit) of Revenue over Expenses three


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$18 16 14 12 10 GIVING TOWARD MISSIONARIES (in millions of dollars) 2005 2006 2007 2008 2009 2010 2011 2012 2013 four


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CHARTING What is your organization aiming to accomplish? five simple yet po 1 What are your strategies for making this happen? 2 What ar 3 organiz capabili doing


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G IMPACT How will your organization know if you are making progress? owerful questions 3 are your 4 zation’s What have and haven’t you accomplished so far? 5 ities for g this?


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1 Our Mission the fundraising and support structure for some of the most energetic evangelical Christian missionaries, church planters and their networks. Great Commission Ministries partners with missional churches and gospel-centered non-profits to mobilize support-based missionaries for the Great Commission. We provide their critical work, so missional pastors and next-generations missionaries depend on ministry donors to provide life to their mission. What’s more, structures historically provided by denominations are not always available. Great Commission Ministries is a mission agency for the networked missional world. We serve as a hub between local churches, missionaries, and the donors who support the work. GCM becomes a deacon ministry—a servant-partner—for frontline ministries. We exist—and our donors invest—because we are motivated by a singular truth: the hope offered through the life, death, and resurrection of Jesus Christ. Our mission is the text of Matthew 28:18-20: 18 Our Challenge As North America & Europe have become increasingly post-Christian, the need for missionaries has increased, not only in international contexts, but right here in the United States. Innovative Christian networks have risen to the challenge—speaking of the missional church and actively reaching local unchurched communities. These innovative churches and ministries are reaching students, urban centers, and specialized groups who need the gospel. Yet funding for this critical mission often doesn’t come from those who are being reached. The traditional pass-the-plate model is not sufficient to fund the mission. Just as missionaries from the Apostle Paul to Hudson Taylor have depended on the investment of other Christians to support And Jesus came and said to them, “All authority in heaven and on earth has been given to me. 19 Go therefore and make disciples of all nations, baptizing them in the name of the Father and of the Son and of the Holy Spirit, 20 teaching them to observe all that I have commanded you. And behold, I am with you always, to the end of the age.” (ESV) O N N E X T P A G E C O N T I N U E D seven


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… C O N T I N U E D Founded in 1989, GCM for many years was the mission agency for the Great Commission Church movement and the groups that spun off that movement. However in 2006, our board of directors slowly expanded our capabilities to serve other networks, as we realized the need that was there. Today, our missionaries labor across a spectrum of gospel initiatives, new and established. We are non-denominational, seeking to serve all those driven by the mission of the gospel. Outside the family of groups we served for many years, our recent ministry partnerships have included churches associated with the Acts 29 Network, the Ecclesia Network, the Christ Together network as well as many independent ministries with such examples as Africa New Life Ministries (OR), Box 7 Ministries (TX), Shepherd Community Center (IN), and Hands and Feet (NM). Our long-term goal is to be a top trusted partner across the evangelical world for missionary and church-planter fundraising. Our three to five year goal is to successfully scale our support systems while growing to 600 active missionaries worldwide. We have grown eight to ten percent each of the last five years, navigating large-scale changes in personnel and systems while transitioning small-to-medium-to-large. We want to accomplish further growth while retaining our strong record of financial competence and integrity, the warmth and family atmosphere that our missionaries have come to know us for, and our focus on the Great Commission of Jesus. eight


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2 Our history in the 1970s Great Commission movement taught us much about how to establish a solid support structure for mission. Jesus-focused energetic church planters dropped people in pairs in campus environments with a vision to reach the next generation for Christ. Though enthusiastic, many of these attempts struggled due to lack of structural support. In 1989, GCM was founded out of a recognized need that passionate ministry requires fundamental planning and financial stability. Now, as GCM serves the wider evangelical world, our strategies are shaped by our history: providing structure and support for those with a mission. For missional churches and gospel-centered non-profits, Our last five years has seen record expansion for us: 8 to 10% each year through the years of the recent economic downturn. We have nearly doubled the missionaries we support to over 400, and we have transitioned from training 30 to nearly 80 annually. This opportunity comes with challenges as we seek to aggressively expand our capabilities while retaining our sound financial audit record, our “by name” relationship with every single one of our missionaries, and most importantly, our heartbeat for the gospel. Our short term strategies have been rapid and significant: we’ve executed a move of our administrative team to a new, well-equipped facility in Orlando, FL. We’ve poured significant financial and time investment into world-class database software that prepares us for the future of the mobile web, with expanded secure giving options. We are in the process of a three year plan to re-organize and expand our internal teams, such as our Missionary Resources department, by adding positions and pursuing further outside experience. Our final planned strategy (coming in 2014-15) is to update our brand and story to help churches and donors understand who we are today--our desire and ability to serve the evangelical world more broadly. we provide a path to assess, hire and train support-based staff, allowing the ministry to focus on their local mission and not administration. For missionaries, we provide critical fundraising training and coaching, medical and retirement benefits, and a full range of care and support. For donors we provide a strong, audited, and secure giving system that allows confident giving towards gospel work. These simple services, done well, are the practical key to helping missional churches and gospel-centered non-profits expand their ministry impact. nine


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Number of missionaries trained in 2013= 109 Number of missionaries exited (full-time equivalent)=18 Total number of missionaries = 405 MINISTRY FOCUS Campus = 263 Urban = 66 International = 37 International Support = 10 Other Ministries = 13 ten


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3 GCM is centered around We’ve modified the system for church administrative support structures framework for support-based planting and non-profits, and our eight-day comprehensive training covers everything from the theology of giving to how to story-oriented manner. for mission. We provide the critical church planters and missionaries to do the work they do: focusing more of their time on the gospel present their calling in a clear, concise, and and less on paperwork! Importantly, our instructors themselves have real experience in raising support. Our missionaries consistently leave training To meet this mission, our capabilities are for the needs of missionaries. Our focused on technical and business solutions administrative offices employ 30 staff (26 FTE) dedicated to support missionary operations. Some of the capability highlights include: reporting a strong change from “fearful” to “confident” in their ability to trust God for finances. Confidence-Building Fundraising Training Detailed Missionary Assessment & Professional Human Resources GCM has created an independent assessment tool that reviews seven key factors for missionary success, which provides local churches a unique role in A particular strength is our missionary fundraising training. “Ministry Team Development” is the core process GCM missionaries use to raise funds. The training philosophy is scripturally grounded and incorporates William strategy for building donor teams. McConkey's "Win, Keep, Lift" relational co-evaluating candidates. Our 2012 upgrade included a new online application system implementing the latest web application technologies. Located at, the new system gave us custom workflow to track missionaries through our capabilities that greatly improved our ability assessment process. Instant online access for local church leaders improved our ability to work in partnership with—not separate from—local spiritual leadership. C O N T I N U E D O N N E X T Donors are invited to become more than simply financial givers, but true ongoing partners in prayer and resource and spirit. The approach is shared with their system to us in 1989 and taught our original missionary cohorts. Campus Crusade for Christ (Cru), who gifted P A G E twelve


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… C O N T I N U E D Family-Friendly Benefits We recently joined the GuideStone benefits network which joined our missionaries with across the US and helped improve our almost 80,000 other pastors and missionaries insurance offerings. This has worked to keep costs as reasonable as they can be in this difficult health benefits environment. Friends, Partners, and Memberships GCM’s administrative headquarters are located in Orlando, FL and share space with Converge Worldwide and Crosspointe Church. Bible Translators and down the street from We are across the street from Cru and Wycliffe Pioneers—all of whom we maintain personal and informal connections with (until recently our missionary trainings were regularly hosted at Wycliffe’s missionary village). GCM’s formal associations include the National Association the Evangelical Council for Financial Leadership Association. Trusted Financial Accounting We continue to invest in our experienced accounting staff with staff CPA, internal and external audits, and heavy emphasis on our accountability memberships such as the Evangelical Council for Financial of Evangelicals, the World Evangelical Alliance, Accountability, Missio Nexus, and the Christian Accountability. GCM uses only generally accepted accounting principles (GAAP) as Board (FASB). defined The Financial Accounting Standards Easy Online Giving & Donor Services Our secure donor information is managed with Blackbaud systems, an industry leader in enterprise-quality donation tracking. Nearly 83% of new individual donors in 2013 established their gift online using our secure website. This statistic leads the non-profit giving sector. thirteen


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Over 83% of our new regular gifts from families and individuals in 2013 came via our secure website. National statistics say this leads the non-profit sector, and we’re grateful to our generous donors who have reduced overhead and increased the speed with which gifts reach missionary work! - Chris Ridgeway, Senior coach for Missionary Team Development ONLINE GIVING 83% % OF ALL NEW ONLINE RECURRING GIFTS (EXCLUDING ORGANIZATIONAL GIFTS) 53.8% % OF ALL CURRENT RECURRING ONLINE GIFTS 13.8% $2 ,681,850.4 3 59.7% $11,570 ,874.83 $ AMOUNT AND % OF TOTAL INCOMING CHARITABLE GIVING PROCESSED ONLINE $ AMOUNT AND % OF TOTAL INCOMING CHARITABLE GIVING PROCESSED ELECTRONICALLY fourteen



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