British Swimming Strategy 2013-2017

 

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The British Swimming strategic plan 2013–2017 sets out the framework to achieve strategic objectives to allow the organisation to focus on excelling at the Olympic and Paralympic Games in Rio in 2016.

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excellence strategy 2013/2017 british swimming

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02 british swimming strategy 2013 2017

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strategic objectives 03 strategic objectives to achieve medal success at olympic and paralympic games to influence key decisions at world and european level these will be achieved by providing a world class environment centred around the athlete and the coach developing a high performance culture throughout the entire organisation implementing a comprehensive international relations strategy instilling a culture of innovation in everything to ensure the exploitation of new opportunities executive summary the strategic plan for 2013 ­ 2017 sets out the framework to achieve the strategic objectives set out above with a clear focus on excelling at the olympic and paralympic games in rio in 2016 all the elements of the plan support the goal of long-term success for our athletes and are projected towards this overriding aim our excellence strategy focuses on the philosophy of no compromise and unity of purpose ensuring everyone involved in the delivery of the plan is focussed on winning against a backdrop of a rigorous performance management system our leadership and infrastructure strategy builds upon the strong governance platform already in place and is focussed on ensuring a high performance culture is developed and maintained throughout the organisation a culture of innovation will be embedded within the organisation to ensure we maximise all opportunities our international strategy seeks to continue to increase our influence at world and european level which complements our overarching ambition and focus on driving success in the pool this will ensure our views and values continue to influence the development of international policy and strategy through staging major events we will link our performance programmes to european and world swimming which in turn serves to build interest in the sport helping to maximise our brand position our people strategy is focused on the provision of a high performance innovative culture which is embedded throughout the organisation.

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04 british swimming strategy 2013 2017 excellence world class swimming programme

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excellence swimming 05 `in the rio quadrennial the world class programme will build on the record number of semi finalists and finalists of the london cycle to improve swimming s medal result at the rio olympics whilst continuing to build and refine the programme framework and infrastructure that was established in the 2009-2013 quadrennial to sustain successful future generations of swimmers

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06 british swimming strategy 2013 2017 performance objectives the vision for swimming s position on the world stage for the rio quadrennial period 2013-2017 is to · · achieve the performance targets as outlined below move towards our aspiration to be ranked consistently in the top 4 swimming nations in the world by the end of the rio cycle and beyond attain improved conversion rates from finalist to medallist at the 2013 and 2015 world championships improve the percentage of season s best performances at the benchmark event maintain current high standards at european junior level in pool and open water focus on specific events improving performance incrementally during the quadrennial in sprint relays and open water keys areas of strategic focus a number of keys areas that need to be prioritised have been identified to ensure that the programme will be in a stronger position to achieve the strategic aim and performance objectives of the 2013-2017 quadrennial cycle and beyond these include a seamless world class pathway integration of england talent into the wc pathway targeting specific event areas for improvement coach development and mentoring reinforcement of technical leadership targeted investment in the daily training environment and science and medicine innovation and improved synergy with coaching · · · · swimmer pathway following a review of the wc pathway and a comprehensive assessment of the `connectivity of the talent stages of the athlete pathway a new seamless stepped athlete pathway will come into force in the 2013-2017 quadrennial cycle this will ensure a smoother transition between stages of the pathway quality assurance of swimmer technical development and progression through the pathway and also improved athlete retention at the lower stages of the pathway.

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excellence swimming 07 `in the 2013-2017 quadrennial targeted technical camp-based activity will be planned based on areas for improvement they will involve smaller groups of selected athletes from the target rio squad technical programmes the target rio squad replaces the former `national squad athletes selected for the squad are considered to have the potential to reach the olympic team the world class programme s core `technical activity is delivered via dedicated `stand alone programmes which target specific events of strategic priority and also via specific camps planned throughout the quadrennial which target technical areas for improvement as well as maintaining current strengths in the 2013-2017 quadrennial targeted technical camp-based activity will be planned based on areas for improvement they will involve smaller groups of selected athletes from the target rio squad this approach will ensure that team based activity is `technically targeted resources are prioritised to areas which broaden britain s medal potential across more events and current events and areas of strength are continually reinforced to maintain market share coaching development leadership in the field of coaching development has been identified as a key area for improvement moving forward into the 2013-2017 quadrennial coach development will be a focal area with a framework for coach development and mentoring to enhance expertise innovation and best practice a high priority the outcome of this will be a programme which maximises the potential of its elite coaches and successfully develops the next generation of coaches `need for sprint sprint programme this programme is a new initiative and will be centred on target performance outcomes at the rio olympics and in 2020 this will be achieved by increasing the strength in depth of high performance swimmers building britain s market share in sprint and relay events and improving britain s performance in sprint and relay events at benchmark events and achieving a sprint/relay medal at the rio olympics daily training environment the key aim of the daily training environment strategy is to provide the best possible daily training environment in britain within available resources to maximise training outcomes and thus ultimately maximising current and future performance success the objectives of the itc network are to yield performance results in the 2013-2017 cycle provide a long-term and sustainable infrastructure for future generations of performance swimmers and support other strategic focus areas of the wcp 2013-2017 performance targets the following medal targets have been established in accordance with uk sport requirements these will be reviewed on an annual basis taking into account progress throughout the quadrennial event 2013 world championships base targets 3 medals in olympic events stretch targets 4 medals in olympic events 32 medals in olympic and non olympic events 5 medals in olympic events including open water 5 medals 2014 commonwealth games 28 medals in olympic and non olympic events 2015 world championships 2016 olympic games rio 3 medals in olympic events includes open water 3 medals includes open water

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08 british swimming strategy 2013 2017 excellence world class disability swimming programme `to create a world class environment centred around the athlete and coach which is supported by the programme enabling performance at the highest standard to maximise gold medal opportunities

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excellence disability swimming 09

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10 british swimming strategy 2013 2017 `a select group of talented athletes from the world class podium potential wcpp programme have been identified to create the fast track programme initially called the diamond programme national team daily training environment the target rio squad replaces the former `national squad the objective of the national team and daily training environment is to provide a world class daily training environment for athletes and coaches to prepare for international competitions and to establish a national team environment of the highest professional standards with a strong and cohesive performance-based culture this is made up of the three key areas of high performance centres hpc supported club programmes scp and individual athlete support ias there are two hpc s operational in great britain which are manchester and swansea going forward there will be a review of the hpc s and the london aquatics centre is a strong option for hpc status in 2014 onwards in terms of scp those club programmes that have a group of world class podium wcp and/or world class podium potential wcpp athletes with medal winning ability will be identified to receive financial support to develop their programme with the sole purpose of enhancing medal winning opportunities at paralympic games all wcp swimmers training outside of a hpc or scp may be considered for ias additional support for training camp attendance or other activities/support as approved by the npd in conjunction with the home programme coach a crucial part of this programme will also be home programme visits these will be provided to all programme swimmers so that the coach and swimmer receive support within their home programme environment programme team management the area of programme and team management ensures that the disability swimming world class programmes and selected teams are well structured and have clearly defined policies to enable effective planning management communication and implementation of the plans to name a few examples of activities that are managed and coordinated by this area are wcp policies communication programme planning and compliance and reporting to uk sport via `mission control along with the planning and development of training camps and competitions ensuring all aspects are of world class standard sport science sport medicine the objective of this area is to effectively develop the existing sport science and sport medicine support network so that it is integrated accessible and seamless in its delivery along with ensuring it is innovative creative and applied in nature in order to meet the needs of british disability swimming world class programme athletes and coaches for rio 2016 and beyond this team is led by a full-time sport science and sport medicine manager with a number of external agencies also being involved in british disability swimming support provision including uk sport and the home country sport institutes the fast track programme a select group of talented athletes from the world class podium potential wcpp programme have been identified to create the fast track programme initially called the diamond programme there are a number of aims of this programme including to speed up the transition from the wcpp/wct programmes to the wcp programme place new and better prepared athletes on the senior national team at major championships and expose athletes to camps and competitions with tailored support to enhance their podium potential this programme will be re-launched every 2 years with a new name for the 2013/2014 programme being launched in march 2013 talent delivery coordination the objective of this is to ensure the effective strategic delivery and coordination of the talent pathway lead the talent steering group manage the integration of the home country asa amateur swimming association talent programmes ensuring that links with home countries are maintained and to ensure that the coordination of classification meets the demands of the world class programmes.

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excellence disability swimming 11 2013-2017 performance targets the following medal targets have been established in accordance with uk sport requirements these will be reviewed on an annual basis taking into account progress throughout the quadrennial and the ipc swimming announcement of major championship medal events event 2013 ipc swimming world championships canada 2014 ipc swimming european championships tbc 2014 commonwealth games glasgow 2015 ipc swimming world championships glasgow 2016 paralympic games rio de janeiro base targets 30 medals with 7 gold 60 medals with 15 gold 5 medals 35 medals with 9 gold 40 medals with 10 gold stretch targets 40 medals with 10 gold 70 medals with 20 gold 7 medals 45 medals with 13 gold 50 medals with 15 gold

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12 british swimming strategy 2013 2017 excellence world class diving programme

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excellence diving 13 `it s time to finalise the transition from amateur to professional sport

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14 british swimming strategy 2013 2017 high performance centres hpc and home country development centres hcdc british diving operated 4 high performance centres over the last olympic quadrennial moving into the 2013-2017 cycle this will be reduced to 3 hpc s and 5 hcdc s british diving proposes to directly employ the coaches in the hpc s in the lead up to rio 2016 including where appropriate an assistant coach also in return for the required training time for elite divers as part of the hpc agreement the establishment of the hcdc s will be the essential underpinning programme to support our international programmes and the hpc s their remit will cover talent identification skill development coach development and quality centres `going forward there will be a focus on competitive exposure and domestic training camps for the juniors divers sports science and sports medicine this services aims to allow divers to undertake the training necessary to hit the strategic targets reduce the frequency severity and duration of injury and illness helping athletes recover from setbacks and help coaches to extend the physical capabilities of the divers moving forward british diving will obtain more sports science and sports medicine services outside of english institute of sport eis provision whilst maintaining key components of existing eis provision funding for each centre will be based on the centre s hpc status the number of funded athletes training in that centre and their projected impact on rio 2016 medals a recent swot analysis carried out on sports science and sports medicine services showed that opportunities exist to strengthen the british diving eis support of the athlete coach and support team make better use of existing facilities improve communication between teams and practitioners around the country and collate and distribute examples of good practice between centres around the country athlete mapping in order to create annual strategic plans for each athlete there will be a division into 4 categories these are medal winning potential divers who are deemed as being world championship medal prospective by 2015 potential olympic team members who can potentially make top 12 in individual events or top 8 in synchro events in rio 2016 second echelon divers who are divers ranked 3rd and 4th nationally and are perfect sparring partners to the 1st and 2nd ranked athletes and third echelon divers who are the divers from the junior programme who we believe can potentially make the team in 2016 but are aimed at the 2020 olympic games.

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excellence diving 15 talent identification and junior development strategy in 2011 a talent health check highlighted the lack of cohesion and parity between home country programmes and world class internal reviews carried out following this have led to a realignment of the workforce and a review of the talent provision with the aim to have talent development fully integrated into world class going forward there will be a focus on competitive exposure and domestic training camps for the juniors divers divers will attend varying levels of events to develop an understanding of how to compete what the expectations levels are more importantly how to become winners alongside this a domestic training camp programme will provide a number of key opportunities for junior divers their coaches and support team coach development a number of opportunities exist for coach education and development these include coach clinics held at camps and competitions specific international len and fina coaches clinics the uk sport world class performance conference the uk sport led coach-acceleration programme of ecap and the creation of a national coaching manual which will provide a new reference material for coaches 2013-2017 performance targets the following medal targets have been established in accordance with uk sport requirements these will be reviewed on an annual basis taking into account progress throughout the quadrennial event 2013 world championships 2014 world cup 2014 european championships 2015 world championships 2016 world cup 2016 olympic games base targets 2 individual top 8 places 3 synchro teams place top 8 2 individual top 8 places 3 synchro teams place top 8 2-3 medals including 1 gold 1 synchro medal 3 individual top 12 places achieve all olympic licences 1 medal stretch targets 1 medal 1 medal 2 medals incl 1 synchro 2 medals

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