TiasNimbas - Full Time MSc in Business Administration

 

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Brochure about the Full Time MSc in Business Administration at TiasNimbas Business School in Holland.

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full-time international msc in business administration mscba financial management marketing management

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your master the next step towards a successful career in international business and nowhere more so than at tiasnimbas our international master in business administration mscba programme offers ambitious bachelor graduates a fast-track into an international business career ­ an exceptional programme that combines specialised knowledge in marketing or financial management with a broad business and management knowledge base your chosen specialisation leads to the degree title international msc in business administration with a specialisation in either financial management or marketing management learn how to work in an international team delve into intellectually-challenging academic concepts and then apply this knowledge to create innovative solutions to real problems acquire the professional and personal skills to manage yourself turn challenges into opportunities for growth and handle yourself with confidence ­ starting with that all-important first job our international master will enable you to stand out in an international business arena and you will find it at tiasnimbas a leading international business school located in the heart of europe s historic utrecht essentials · · · · · · · · · a 12-month format designed to maximise growth in the minimum amount of time for bachelor graduates with little or no professional experience international environment participants from over 60 countries attend tiasnimbas business school each year world-class academic environment ­ tiasnimbas has been continually ranked by the financial times as among the top business schools in europe a unique educational model that involves immersion in one subject at a time exceptional personal attention and guidance throughout thanks to small-scale classes and a high staff-to-student ratio as well as extensive in-class interaction and team-based learning teaching faculty with international standing who bring both academic and business experience to the classroom dedicated professional development and career services support by leading consultants accredited by the nvao the dutch and flemish accreditation organisation 2

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one of the key differences between our international mscba programme and other specialist master programmes is that it offers both management fundamentals and an area of specialisation students are therefore better prepared to pursue their career in a specific field with a view towards obtaining a managerial role in that area prof dr herbert paul contents welcome why our master participants curriculum overview 5 7 8 9 your future career 16 networks 17 student life 19 how to apply 20 find out more 23 tiasnimbas business school 3

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never stop asking is one of the core competences for leaders new style 4

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welcome to tiasnimbas business school at tiasnimbas we never stop asking how we can improve what we do ­ and as a student you reap the benefits it gives me great pleasure to introduce you to our international msc in business administration programme when designing the programme we wanted to offer bachelor graduates something more than a traditional pre-experience business master we wanted to offer accelerated growth and development and the critical skills that differentiate truly effective managers as well as broad and specialised knowledge with our international master s innovative curriculum international classroom and unique approach to learning we think we have achieved that our motto at tiasnimbas is never stop asking in the tiasnimbas classroom you are encouraged to persistently ask why is this the best way can it be better questioning is the key to creative inventive and innovative thinking which means you will be equipped to go on and deliver the solutions that give companies the edge in a competitive global marketplace it is a philosophy that applies equally to tiasnimbas faculty tiasnimbas has partnerships with business schools and universities around the world providing us with a rich and influential network of international faculty each year these scholars raise the bar in their work as researchers and members of the international business community you will benefit from their knowledge and inspiration but also from their dedication to continuously develop new and more effective teaching methods and models in their classes you will understand more deeply learn to think and judge critically and independently and develop the crosscultural interpersonal and professional skills that ensure you can turn great ideas into practical solutions ambition is behind tiasnimbas reputation as a preeminent international business school and it is this ambition that will ensure your tiasnimbas credential will continue to grow as a hallmark of the very best in international business education we look forward to welcoming you to tiasnimbas business school prof dr ir ramon o callaghan dean tiasnimbas business school the business school of the renowned tilburg university and eindhoven university of technology tiasnimbas has rapidly carved a place for itself amongst europe s leading business schools what s behind this success like many leading organisations the persistent drive to do better whether it is in our teaching our research or the dissemination of this new knowledge within the business community hence our motto never stop asking 5

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never stop asking we believe that learning and discovering are life-long processes for successful individuals companies and organisations 6

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why our master one year of learning immeasurable intellectual and professional development a choice between two specialisations ­ plus managerial preparation unlike a specialist master our programme offers both an area of expertise and fundamental business and management knowledge this offers you numerous advantages you will be qualified to take on a specific role in a company but with the added operational overview to perform beyond what is expected the content combines challenging academic theory with real-world relevance you will have the tools to deal with real-world situations and respond with innovative ideas and solutions international classmates faculty content and experiences global business requires working effectively in international teams this is why teamwork is a staple part of learning in our international master with your classmates coming from all around the world you will learn to delegate compromise and negotiate effectively with individuals very different from yourself you will also learn and communicate in english the language of international business about issues and subjects with global relevance and from an international faculty this experience is invaluable for your professional development and for your standing in the eyes of future employers your personal development dedicated professional and personal development is an important part of our master because success in international business depends on knowing how to work with people building on the interpersonal skills you develop in class experienced coaches will give you the tools to grow and develop throughout your career ­ skills often only acquired by senior executives after years of on-the-job experience it is all about knowing your strengths and weaknesses identifying what motivates you understanding team dynamics and identifying clear career goals additional careerfocused coaching will help you with everything from interview techniques to successful networking more individual attention more in-class interaction it s simple smaller classes more one-on-one guidance and mentoring ­ enhanced learning and development in our international master our total intake is around 65 students much smaller than your typical master programme you will get more one-on-one attention from faculty members during class as well as unprecedented levels of interaction with your international peers during debates and discussions of material throughout your study our programme managers are there to support you a different approach to learning at tiasnimbas you learn through the block teaching method this means you focus intensively on one subject at time instead of spreading your attention across multiple subjects in parallel an approach shown to be more effective than traditional methods you will gain a deeper understanding of what you learn retain information better and find it easier to manage your workload we also follow an anglo-saxon learning model which requires pre-reading of academic literature articles and case study materials freeing up class-time for discussion and analysis instead of straight note-taking 7

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participants imagine brainstorming ideas and creating solutions with bright and motivated students from your bachelor programme add to that a contingent of high-achieving students from schools all over the world and you have a good idea of who participates in our international master programme around 50 percent of all students in our programme come from abroad while the other half is internationally-minded dutch nationals most have no professional experience and come straight from their bachelor degree while a proportion has a couple of years work experience all have strong academic records and each has chosen tiasnimbas as the place to kick-start their international business career a high-level of intellectual debate in class combined with teamwork throughout the programme will bring you head-to-head with the contrasting ideas of your classmates ­ ideas that oppose and challenge you philosophically morally and culturally encouraging the development of a much broader view on business around the world class profile average age 24 years old average number of years work experience 0-2 number of nationalities 16 percentage of international students 50 number of students 65 class 2009-2010 8

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curriculum overview there are four stages to our international mscba programme as well as an additional preparatory phase preparatory courses in order to bring you up-to-speed before you start the programme you need to follow preparatory courses in the following four subjet areas the purpose of exercising management control and guiding decision-making among the topics covered are cost and management accounting the interpretation and analysis of published financial statements budgetary control and capital investment appraisal and project evaluation business economics the business economics module provides an understanding of economic concepts relevant to management planning decision-making and organisational growth strategies within the economic environment students will learn how to apply economic theory to solve real business problems topics include the elasticity of supply and demand production costs and the theory of the firm firm behaviour industrial policy and competitiveness inflation and unemployment and money banking and exchange rate determination strategic management in the strategic management module the external and internal variables that shape and drive the business environment are analysed topics include analysis of environments as well as resources and capabilities understanding competitive advantage and methods for choosing appropriate corporate and business strategies to set the direction for a company furthermore strategy implementation and methods of strategic control are discussed marketing management this module provides an introduction to the concepts and principles of marketing and their applications within the context of a company s overall business students will learn about the marketing process and how it can be used to create value for an enterprise topics include market behaviour segmentation and positioning and marketing communications management organisational behaviour and leadership this module examines the dynamics of human behaviour at work and the factors that influence it it also provides an introduction to the related study of organisations and the theories that underpin management and organisational behaviour topics include innovation and change the role of organisational culture in the design of organisations decision-making in organisations the dynamics of inter-group and inter-organisational relationships and organisational leadership research methods the research methods module is split into two parts and are designed to prepare students for the preparation of their thesis project this module explores the different research designs and methodologies students will acquire the ability to design carry out and present research and apply statistical techniques to help solve problems topics include managing the research process research design methodologies and skills and questionnaire design quantitative and qualitative research · · · · academic writing and study skills quantitative methods in business basic accounting and finance fundamentals of marketing stage 1 the foundation modules the programme begins with a solid general management foundation that gives you a rounded overview of all the operational dimensions of a company students of the marketing and financial management specialisations follow these modules together as they are common modules it is possible to switch specialisations during this stage accounting and finance the module introduces the fundamental concepts and techniques in finance and management accounting for 9

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curriculum overview stage 2 3 advanced modules electives this part of the programme allows you to follow your chosen specialised track either financial or marketing management both tracks will award you with the academic degree title international msc in business administration a financial management track it is an exciting time to get involved in international financial management the seismic shifts caused by the global financial crisis have opened up the entire discipline to new methods and models making it a great time to learn about debate and contribute to this dynamic knowledge field the financial management track offers a comprehensive understanding of the financial complexities of the international business environment the current financial crisis its implications on financial decisions and the restructuring of business operations including mergers and acquisitions are some of the key challenges addressed your specialised knowledge in this area combined with skills developed from the cross-functional foundation courses makes this ideal preparation for a management career in international finance advanced compulsory modules financial management this module develops a holistic view of the finance function participants will improve their insight into the structure of complex financial issues through the refinement of their analytical and problem solving skills topics covered include portfolio combinations arbitrage pricing theory implications for discount rates traditional views of capital structure and the interactions of financing and investment decisions capital markets and investment management the module provides a comprehensive overview of portfolio management and opportunities available to investors and financial managers the valuation of bonds equities and derivatives are examined and the relative merits of active and passive management from both a domestic and international perspective international financial management this module examines the response of finance to international and multinational business activity participants will develop skills in devising a foreign august september january june september prep course foundation course advanced course financial management · financial management · international financial management · capital markets and investment management · advanced financial management marketing management · international business and marketing · marketing communication · services marketing · mastering e-business electives financial management · mergers and acquisitions · management of change · entrepreneurship · strategic accounting marketing management · product and services innovation · corporate marketing · management of change · entrepreneurship thesis project 10

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curriculum overview exchange strategy understanding direct foreign investment and portfolio investment as well as the principles involved in developing foreign trade contracts topics include currency forecasting market segmentation vs globalisation managing and measuring foreign exchange exposure foreign investment decision and recent trends in direct and portfolio investment advanced financial management the module develops students understanding of alternative approaches in financial theory and practice through a more in-depth analysis of topics covered in the financial management module topics covered include for example contrasting capital structure management theory risk management and `lease vs buy analysis electives strategic accounting the strategic accounting module will examine the financial aspects of key strategic issues in management and current issues in accounting topics include the relevance of accounting information to strategy boundaries and emerging issues of strategic accounting strategies for accounting information in different business environments customer-focused accounting and the performance measurement scorecard mergers and acquisitions m&a are a route towards company growth yet research suggests that they are often inefficient and can lead to a reduction in shareholder value this module explores the pros and cons of mergers and acquisitions from both a business and a regulatory perspective and examines the essential frameworks needed for a successful m&a strategy you also have the option of studying one of the two general electives ­ see page 13 11

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curriculum overview b marketing management track marketing it is a critical connection between business and consumer with globalisation integrating and emerging markets and rapidly changing demographics adding an unprecedented complexity to this profession those with specialised knowledge and a global perspective in the field are invaluable to companies worldwide julian rawel ba hons msc lecturer marketing communications i teach the full-time masters marketing communications module the module is always an enjoyable one to teach because the students have a genuine interest in the means available to develop and communicate products services and brands the full time group is very brand communication aware but being quite culturally diverse this can be from a whole range of perspectives the module is quite hands on practically applying the academic theory students tend to work hard contributing to discussions and creating some interesting communications tactics and ideas you will be able to lay claim to this area of expertise with the marketing management track during the programme you will gain a comprehensive understanding of the key international marketing principles and practices understand marketing from a strategic and cross-cultural perspective and know how to utilise the latest communication methods the latest marketing techniques and ideas are covered but also the fundamentals of marketing giving you a solid knowledge-base upon which you can draw throughout your career advanced compulsory courses international business and marketing this module explores the challenges and problems associated with marketing across national boundaries by focusing on both failed and successful international practices and programmes students will learn how to utilise the concepts and theories to evaluate and develop business prospects in a variety of international market places marketing communication the marketing communication module examines the role and range of communication methods open to companies and the means of selecting them to achieve marketing objectives students will become aware of the theory and practice of integrated marketing communications in contemporary commercial and consumer markets topics include advertising theory and management personal selling and negotiation below the line promotion public relations and branding and design services marketing this module examines marketing in the context of the rapid growth of the profit as well as non-profit sectors and in particular the simultaneous production and consumption of multiple services topics include implications of specific service characteristics the importance of the physical environment customer and employee training understanding gaps in service provision and communication complaint handling and relationship marketing within services mastering e-business in the e-business module students will analyse how managers can exploit the rapid development of the internet and digital communications the module starts with e-communications but moves on to explore internet sales and fulfilment and how the medium can 12

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curriculum overview become a powerful means of developing sustainable customer relationships electives corporate marketing the corporate marketing module develops an understanding of the importance of a company s corporate and brand image in the marketplace it discusses their fundamental importance to developing the appropriate profile of an organisation in order to maintain its value among multiple stakeholders product and services innovation the objectives of this module are three-fold a defining `what product innovation is b understanding `why companies innovate and ­ mainly ­ c identifying `how to practically foster and manage product innovation in an organisation subjects such as the management of uncertainty organisational structures for innovation business and marketing strategies for innovation managing product and service development teams the role of technology and strategic alliances and patenting issues will be discussed as well as the role of a marketing manager during the innovation process general electives entrepreneurship the entrepreneurship module provides an introduction to the field and develops practical tools for developing entrepreneurial or new venture opportunities the student studies entrepreneurial driving forces and frameworks for competitive success exploring the traits of successful entrepreneurs and differences between ideas and opportunities addressing the mobilisation of financial and other essential resources the building of the executive team and venture implementation and lastly looking at means of harvesting the fruits of one s labour management of change this module gives an understanding of the process of change from the perspective of both the change manager and the employees who have to cope and adapt to the change the module contrasts planned and emergent change and explores why managers and employees often resist 13

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never stop asking looking for new questions when old answers don t work anymore 14

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curriculum overview stage 4 thesis project the thesis project is the conclusion of the programme and the culmination of your academic learning during your thesis you will undertake independent scientific research and produce an original academic report on a specific marketing finance or business issue you will investigate your research question using quantitative and qualitative methods under the supervision of an experienced thesis supervisor who acts as a sparring partner and mentor this experience delivers invaluable skills including your ability to critically review literature design research methodology effectively manage your time conduct empirical research involving companies organisations or consumers analyse data and assess its implications and even contribute and publish new insights that can be applied to improve business practice individual and a manager you will also establish clear career goals and acquire the tools to achieve them designed and delivered by the hay group one of the world s largest global management consulting firms specialised in talent development and personal effectiveness learning is based around individual and group coaching combined with topic-specific workshops focal areas during the course include identifying your individual growth needs understanding what motivates you and learning how to give and receive feedback including how to transform this information into improved personal performance you will also examine what it means to be a team-player the implicit dynamics within teams and what it takes to lead a group of diverse individuals the focus shifts during the latter stage of the programme to individual coaching with a specific career focus you will work on identifying a personal career path assess specific roles and jobs and learn how to network you can expect to emerge from this programme with a greater confidence in your ability to handle yourself professionally deal with challenging environments and work with diverse colleagues ­ in other words you will be ready to hit the ground running as a professional in an international arena exchange programme a taste of international business first-hand in the tiasnimbas classroom you will get a feel for an international business environment however your experience of doing business with other cultures can go even further than that with an exchange at another school abroad tiasnimbas has exchange partnerships with three leading institutes located in asia the world s most dynamic and fastest-growing economic region during the programme you can apply for an exchange at · · · the university of peking guanghua school of management in china the national chiao tung university college of management in taiwan the graduate school of business assumption university in thailand the courses you follow during your exchange may count towards your final mark or be purely for your interest s sake either way the experience will make an indelible impression and give extra weight to your cv tiasnimbas also receives students from our partner institutions who bring their contrasting world views and experiences to bear in our classroom right here in utrecht personal development management is a skill that can be learnt the personal development portfolio pdp module is your opportunity to acquire the life-long skills needed to grow and develop throughout your career both as an 15

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