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re a ch yo urgo al s wit h ec o c anad a whyadvertisewithecocanada eco canada s newsletters are an essential source of information resources and insight for the canadian environmental sector we develop and distribute influential newsletter publications in both english and french to six major audiences · · · · · · environmentalprofessionals environmentalemployers aboriginalenvironmentalprofessionals post-secondarystudents certifiedenvironmentalprofessionalsep secondarystudentsandteachers canada sauthorityontheenvironmentalsector our newsletters are distributed to over 56,500 members of the environmental sector asa result of our commitment to growth and development the overall readership of our newsletters increased byover 15,000 people lastyear,andcontinuestogrowsteadily getpowerfulresults advertisinginecocanada snewsletterswillallowyoutoreachahighlyengagedaudiencethatis responsivetotheproductsandservicesthatmeettheiruniqueneeds.theclick-throughandopen ratesofourmonthlynewslettersaresignificantly higher than the industry average did you know on average the open and click rates are higher for not-for-profit organizationslikeecocanadathanforothersectors,suchastechnologyorretail.

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a udiencebre ak d own 22 byprovince centralcanadaon,qc prairiesab,sk,mb 50 18 pacificcoastbc atlanticcanadanb,nf,ns,pei international 5 1 4 northerncanadanu,yt,nt byeducationlevel universitydegree byindustrysector 51 1.research&development 2.environmentalprotectionmanagement 3 waterquality 4 fisheries&wildlife 5.naturalresourcesmanagement 6.communications&publicawareness 7 wastemanagement 8.policy&legislation 9.parks&naturalreserves 10 education 11.energy 12.human&environmentalhealth&safety 13 airquality 14.landquality collegedegree 17 graduatedegree 15 highschooldiploma 6 certificate 5 other 5 distanceeducation 1%

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a d ve rt i si ngcasestu dy betterbusinesswithbannerads pinchin environmental,aleadingenvironmentalconsultingfirm,purchasedabanneradpromoting itsjobopportunitiesintheaugust2010editionofecocanada sprofessionalnewsletter thisadwasviewedbyover 10,460 environment industry members and received a total of 372 clicks in just one week following the newsletter distribution the ad continued to receive interest for monthsafterwards.advertisingwithecocanadagavepinchintargetedaccesstotheprofessional audienceitwaslookingfor,resultinginahigherresponseratefromtheenvironmentalcommunity · · · tools available from eco canada reallyallowustogrow as a company ­chrisgill,regionalmanager,the pinchin group regularfeatures ournewslettersprovidecanada senvironmentalleaderswithcutting-edgeresearch,relevantcase studiesandnationalandinternationalnewscoverage.inadditiontotimely,topicalarticles,eachof eco canada s newsletters also include the following regular features industrynews&trends featuredconferences&events currentenvironmentaljobopportunities did you know 83 of our newsletter audience have at least one degree

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p i cki ngther ig h t news l et t er professional job industry news audience industryprofessionals circulation 25,000 special features jobpreparation,skill professionaldevelopment,casestudyprofiles student job industry news audience university&collegestudents circulation 12,000 special features internship information environmental mentors student research environmental professional ep news audience certifiedenvironmentalprofessionals circulation 10,000 special features careerdevelopment&elevation designationinformation,epchapters employer job industry news audience employersofenvironmentalworkers circulation 3,000 special features hrtools,attracting&retaining staff,organizationalrecognition&promotion aboriginal training programs audience theevironmentalaboriginalcommunity circulation 5,000 special features careerawareness,preparation devlopment,communityengagement&training the eco explorer audience secondarystudents&educators circulation 1,500 special features discoveringcareersthrough occupationalprofiles,scholarships,ecoclubcase studies&studentcompetitions

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edi to r i al sc h e d ul e edition january forecastfor2011 february environmental workforce march researchreview april greenhouse gases may meteorology june environmentalauditing july environmentalprotection august networking september backtoschool october environmentalsustainability november workabroad december ayearinreview published audiences professional,employer ep secondary deadline january5,2011 professional,employer ep february2,2011 professional,employer ep aboriginal march2,2011 professional,employer ep april6,2011 professional,employer ep professional,employer ep aboriginal secondary professional,employer ep may4,2011 june8,2011 july6,2011 professional,employer ep professional,employer ep post-secondarystudents professional,employer ep august3,2011 september7,2011 october5,2011 professional,employer ep november1,2011 professional,employer ep november23,2011

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d i me n si o n s l ayo u t lead banner ad w 350px h 150px button ad w 190px h 240px logo w 190px h 130px skyscraper ad w 190px h 350px full width banner ad w 600px h 85px featured article 300 word maximum includes company logo note layoutisforgeneralreferencepurposesonlyandmayvaryslightlyfromissuetoissue.

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a d pri c in g professional job industry news logo button banner skyscraper leadbanner featuredarticle300words $200 $350 $400 $400 $500 $700 environmental professional ep news student job industry news logo button banner skyscraper leadbanner featuredarticle $150 $300 $350 $350 $450 $600 all artwork will be featured in full colour both images and text are linkable to external webpages discount package rates are available upon request employer job industry news aboriginal job industry news logo button banner skyscraper leadbanner featuredarticle $100 $250 $300 $300 $400 $500 eco explorer button featuredarticle $100 $500

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a rt wo r k sp e c if ic at io ns finishing touches allartworkmust · · · · havearesolutionof72dpi beinrgbcolourmode conformtotherespectiveadsizemeasuredinpixels and beinjpeg,giforpngfileformat­remember,thesmalleryourfilesize,thefasteryourad willloadanddisplay eco canada can provide design services at a minimal cost of $100/hour.thenumberofhoursisdependentonthescopeof thedesignrequest.pleasecontactusdirectlytodetermine thefullcostofthisservice.phone403476-1942 or email info@eco.ca for more information contact kayley brooks senior marketing manager eco canada 200 308 11 avenue se calgary ab t2g 0y2 ph 403 476-1942 fax 403 269-9544 email kbrooks@eco.ca

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