Apparel December 2016

 

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Apparel December 2016

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29/30, Jupiter Mill Compound, Opp. Fitwala Hall, Fitwala Road, Elphinstone, Mumbai - 400 013. Tel : 2437 1508

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209, Prime Plaza, 2nd Flr; Opp. Elphinstone St. (W.) Old Carol Road Elphinstone (W.) Mumbai - 400013. Ph. # 022-2437 0055 / 2433 5151 / 2437 0099 E-mail.: sfw2000@gmail.com

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FROM THE PRESIDENT’S DESK Dear Friends, 8th November saw a combination of Tsunami, Earthquake, and Cyclone hit the Country—with Prime Minister Narendra Modi announcing the withdrawal of high denomination notes from that midnight itself! Reactions have been on the expected lines—with Modi supporters eulogising the PM for his boldest move yet, and opponents tearing into him for creating an unholy mess! The reality lies somewhere in between, as is usually the case. The withdrawal of high denomination currency notes of R500 and R1,000 is sure to substantially clean up business transactions and tax administration in the Country. The follow up actions being taken by Government for digitising the Economy will complement the positive effects of demonetisation. Currently, a substantial part of business activities in the Country are based on cash payments and many of these payments are outside the radar of the tax administration. In addition to the loss of revenue for Government, such activities also affect the cost competitiveness of law abiding units in the Industry that keep all business transactions transparent and pay taxes in full. Withdrawal of high denomination notes and digitalisation of business transactions will go a long way in remedying this situation. That said, demonetisation has seriously affected a whole lot of production and sales, especially in the SME Sector and in rural areas, temporarily. It is wrong to assume that all cash transactions are illegal or there are viable alternatives to all cash transactions, at present. Digitisation should have preceded demonetisation and have facilitated cashless transactions, at least—substantially, if not fully. Now, until the process of enabling cashless payments get completed—and it can take several months—small businesses and poor consumers will continue to face serious problems. This is especially so in the case of the Garment Industry, since it is mostly in the SME Sector where service providers like transporters and input suppliers and even many of the workers will have to be paid in cash until they all get enabled to receive cashless payments. There is a large volume of garments that get sold in small shops and on pavements and these are manufactured in small, often cottage industry type, units. Digitising such units and their sales will be a real challenge and will take months to be completed, even if it is assumed to be feasible.  The Garment Industry has been going through a crisis for over a year because of a drastic decline in demand, both in Domestic and Global Markets. Demonetisation has, at least temporarily, added to their woes in no small measure. Several units have had to scale down production and many others are on the verge of closure. Small retail outlets in rural areas have seen a huge reduction in their sales. The only hope of the industry is that viable alternatives to genuine cash payments will get established without much delay. In conclusion, and with the advantage of hindsight, one can say that the intentions were good, but the execution could have been better. The immediate objectives may not be met to the extent hoped for, but it is a step in the right direction—provided it is followed up with several other decisions and actions. Will the Government live up to the expectations? Only time will tell. RAHUL MEHTA Help us improve Apparel. Please send in your suggestions and feedback to apparel.spenta@gmail.com 4 I APPAREL I December 2016

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OFFICIAL MAGAZINE OF THE CLOTHING MANUFACTURERS ASSOCIATION OF INDIA To keep abreast with the pace of change in the industry, Apparel is committed to serve its readers with rich content supplemented with thorough analysis, round the globe surveys, fashion and trend forecasts by analysts, experts, top-end decision makers and veterans of the industry, from India and abroad. Apparel is widely distributed in India and abroad amongst manufacturers, exporters, importers, retailers, fabric and accessory suppliers, government agencies, machinery manufacturers, trade fair organisers, fashion institutes and all those connected with the garment industry. download your digital issue now Available on: iPad, iPhone, iPod touch and Android devices To subscribe & pay online : http://www.spentamultimedia.com/subscriptionapparel.html Subscribe through the Digital Web Store, +91-7045220995, on iTunes and Android Market www.spentamultimedia.com | on ipad at | Follow us on www.facebook.com/cmaiapparel

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CONTENTS DECEMBER 2016 Follow us on www.facebook.com/cmaiapparel VOL. 36 - ISSUE 12 DECEMBER 2016 Coming Together For a Better Tomorrow! A Detailed Report on the Indian Clothing Leadership Conclave 2016 Demonetisation, Decoded! Exploring the Impact of Demonetisation on the Domestic Apparel Industry The Denim Discourse Profiling popular Denim Brands in the Indian Market YEATRR-EENNDDS OFFICIAL MAGAZINE OF THE CLOTHING MANUFACTURERS ASSOCIATION OF INDIA final cover.indd 1 12/15/2016 6:33:10 PM CMAI OFFICE BEARERS Mr. Rahul Mehta, President and Trustee Mr. Nilesh Mehta, Vice President Mr. Rajesh Masand, Vice President Mr. Babubhai Ayar, Hon. Gen. Secretary Mr. Jayesh Shah, Hon. Jt. Gen. Secretary Mr. Shashank Mehta, Hon. Treasurer Mr. Premal Udani, Chairman, Board of Trustees Mr. Ashok Shah THE CLOTHING MANUFACTURERS ASSOCIATION OF INDIA Mumbai: 902, Mahalaxmi Chambers, 22, Bhulabhai Desai Road, Mumbai - 400 026. Tel: (022) 2352 5168 /2353 8986 cmai@vsnl.com, www.cmai.in Pune: 512, Gultekdi, Market Yard, Gate No. 8, Pune - 411 037. Tel: (020) 2426 9382 Karnataka: Geetha Mansion, 6th Floor, 40/1, Kempegowda Road, Bengaluru - 560 009. Tel: (080) 2226 7966 EXECUTIVE PUBLISHER Maneck Davar SPENTA MULTIMEDIA PVT LTD EDITORIAL Asst. Editor Kashmira Mirza Sub-Editor Prakrit Dhondiyal DESIGN Creative Art Director Parvez Shaikh Asst. Art Director Yogita Iyer Graphic Designers Puja Rane Sunil Kadam Digital Imaging Vikas Padloskar Ninad Jadhav ADMINISTRATION Senior Vice President Bobby Daniel Marketing Director Marketing & Sales Geetu Rai Manish Almal Mob: 9819756800 Mumbai - Tel: 2481 1044 Vijay Bhagat - New Delhi - Tel: 4669 9999 Shoba Rebecca - Chennai - Tel: 4218 8984 Renjil/Sandeep - Bengaluru - Tel: 4161 8966 Pulak Ghosh - Kolkata - Tel: 4073 5025  CMAI IVY LEAGUE 18 Mantras For Good Finance Management Report on CMAI’s 14th IVY League meeting, held in Mumbai  EVENT 26 Coming Together For A Better Tomorrow! Report on the ‘CEO Round Table Meeting’ and the ‘Indian Leadership Conclave 2016’, held in Mumbai  REPORTS 40 GOTS: The Way Forward! Report on the recently held Global Organic Textile Seminar in Dhaka, Bangladesh 90 The Intex Success! Report on Intex South Asia 2016, South Asia’s premium sourcing fair  CMAI NEWS 72 CMAI Capsule  INDUSTRY INSIGHTS 44 Demonetisation, Decoded! Exploring the impact of demonetisation on the domestic apparel industry 54 Apparel 2016 – Reflections on the year gone by A look back at how the domestic apparel industry fared in this year, what worked and what did not 18 26 40  TREND TALK 60 Bring the New Year in Style! A lowdown on New Year fashion trends and how to look scintillating, this party season Design, Editorial And Printing Spenta Multimedia Pvt Ltd Peninsula Spenta, Mathuradas Mill Compound, Senapati Bapat Marg, Lower Parel, Mumbai - 400 013. Tel: (022) 2481 1010 Fax: (022) 2481 1021. E-mail: ho@spentamultimedia.com Send in your ideas and contributions to apparel.spenta@gmail.com  CATEGORY PROFILE 66 The Denim Discourse Profiling some of the popular denim brands in the market 44 APPAREL, the monthly magazine of CMAI, Edited, Printed and Published by Mr. Maneck Davar at Spenta Multimedia Pvt Ltd, Peninsula Spenta, Mathuradas Mill Compound, Senapati Bapat Marg, Lower Parel (W), Mumbai - 400 013. Published from 902, Mahalaxmi Chambers, 22, Bhulabhai Desai Road, Mumbai - 400 026. The views and opinions expressed or implied by writers in APPAREL magazine are those of CMAI or Spenta Multimedia Pvt Ltd Unsolicited articles and transparencies are sent in at the owner’s risk and the publisher accepts no liability for loss or damage. Material in this publication may not be reproduced, whether in part or in whole, without the written consent of the CMAI or Spenta Multimedia Pvt Ltd

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CONTENTS DECEMBER 2016 89  FASHION SPEAK 76 The Festivity of Men A study of upcoming fashion designers and trends at the Lakmé Fashion Week Winter/ Festive 2016 82 Vintage Blush 94 Highlights of Poshaac Couture’s Spring/Summer 2017 collection at Charlotte Fashion Week 84 COVER CREDIT: BRAND: FOCUS JEANS  REGULARS 34 Global Threads A round-up of important news and events 84 Brand New A look at what’s trending 89 Launch pad A sneak peek into the newly-launched store 94 FYI Read on about the brand in vogue 96 Trade Affairs Forthcoming events in the world of apparel 76 Would you like the apparel industry to know of important developments in your organisation, major orders undertaken, as well as senior management changes? We are providing a platform to our readers to share all this and more with us. E-mail your feedback to Apparel on apparel.spenta@gmail.com To Subscribe, sms SPENTA APPAREL to 57333 Follow us on facebook url: www.facebook.com\cmaiapparel

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