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how to avoid death by powerpoint brain rule think about © 2009 teach america frank broen [fbroen@teachamerica.com www.teachamerica.com 850 5286056[close]
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brain rule think about © 2009 teach america frank broen [fbroen@teachamerica.com www.teachamerica.com 850 5286056[close]
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brain rule think about © 2009 teach america frank broen [fbroen@teachamerica.com www.teachamerica.com 850 5286056[close]
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purpose brain rule it s all about relationships · purpose what do you want to say is it clear · concept follow the four steps does it engage the audience · art does the art evoke the right response · color does the color create harmony exploration we are powerful and natural explorers · evaluation did you communicate what you wanted to 36 brain rules from john medina www.brainrules.net think about · what is the purpose of my talk · what s the story here · what is my core/central point · what do i want them to do think about these modifiers · how much time do i have · what is the venue like · what time of the day · who is the audience · what s their background · what do they expect of me · why was i asked to speak · what visual medium is most appropriate for this particular situation and audience if your powerpoint kills with it s bullet point pain then this is a way to bring life back again our minds don t remember text in bullet points after 3 things our memory slips disappoints 2 seven questions to knowing your audience 1 what are they like demographics and psychographics are a great start but connecting with your audience means understanding them on a personal level take a walk in their shoes and describe what their life looks like each day 2 why are they here what do they think they re going to get out of this presentation why did they come to hear you are they willing participants or mandatory attendees this is also a bit of a situation analysis 3 insert a representative picture or illustration of an audience member in this rectangle it helps to put a face on the audience what keeps them up at night everyone has a fear a pain point a thorn in the side let your audience know you empathize and offer a solution 4 how can you solve their problem what s in it for the audience how are you going to make their lives better 5 what do you want them to do answer the question so what and make sure there s clear action for your audience to take 6 how can you best reach them people vary in how they receive information this can include the set up of the room to the availability of materials after the presentation give the audience what they want how they want it 7 © duarte.com 2008 how might they resist what will keep them from adopting your message and carrying out your call to action if your powerpoint kills with it s bullet point pain then this is a way to bring life back again our minds don t remember text in bullet points after 3 things our memory slips disappoints but tell a p|story just like we are friends i listen to how you think and comprehend `cause a p|story tells you what you want to hear it motivates and tells a story that s clear be sure that you know that your purpose is clear it is why your p|story will be treasured as dear make it simple even though your p|story may be as complex as neuro-brain-physics would be no matter how complex no matter how boring your purpose is why others won t be ignoring the problem you want them to see and that they will want to act different in just the right way © 2009 teach america 1 start with the end in mind 2 know your audience as well as possible 3 content content content 4 keep it simple 5 outlining your content 6 have a sound clear structure 7 dakara nani so what 8 can you pass the elevator test 9 the art of story telling 10 confidence how to get it garrreynolds.com frank broen [fbroen@teachamerica.com www.teachamerica.com 850 5286056[close]
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concept brain rule concept advocate attention we don t pay attention to boring things evaluate create think about the blueprint to purpose is concept and your path to the right one is stepping on four the first step is making ideas so explore consider whatever may come through your door you might doodle or write words whatever do more and whatever you do helps to make ideas galore don t judge them each one is important explore many different ideas you will want more than four don t settle for preconceived notions ignore that the only way there is one path do not score keep your judgment on hold there is always an or that is waiting to spring from your mind except for the time that your mind is stuck tight in a drawer no ideas it is gone inspiration won t pour no matter we all sometimes will fight that stuck war ideas are asleep and our mind wants to snore go backwards and forwards provoke what is stored in the cracks of your mind it will come stuck no more step 2 is create it is time to transform the ideas you explored and poured out in a storm disjointed ideas come together to form many different shapes it is time to perform step 3 is the judgment time evaluate now is the time to consider what s great the ideas that were foolish and just didn t rate can be thrown in the trash but they helped you create you pick the best one look it over debate if its right for the purpose that up front you state the best one is clear it has the right trait to communicate something you want to relate now you ve got the idea step 4 is advocate that the one that you ve got is the best one it great proceed with excitement it s time to create the art that will fulfill the purpose you state explore the blueprint to purpose is concept and your path to the right one is stepping on four 6 mind map © 2009 teach america frank broen [fbroen@teachamerica.com www.teachamerica.com 850 5286056[close]
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concept |story brain rule survival the human brain evolved too think about from beyond bullet points atkinson www.beyondbulletpoints.com frank broen [fbroen@teachamerica.com www.teachamerica.com 850 5286056 © 2009 teach america[close]
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art brain rule art vision vision trumps all other senses think about · font style san serif for screens at least 24 30 point and only 2 styles per slide caps are hard to read use upper and lower case the goal of the art is to dramatically make your idea come alive and the viewer partake in a p-story that helps them discover that they are a part of the story and they agree yes okay 9 www.clipart.com · text one thought or idea per slide phrases not sentences should all start with either nouns or verbs minimalism 6 x 6 rule if necessary use a handout for complex information sequential use numbers ideas use bullets · graphics adds to comprehension so make them relevant ask yourself why am i adding this picture avoid too many models you want to have a `memorable presentation right the goal of the art is to dramatically make the concept breathe in and the viewer partake in a p|story that helps them discover that they are a part of the story and they agree yes okay now art is not something that everyone feels they can make so they hide and make excuses and squeals but often our brains replace icons instead of the creative stuff that we contain in our head but many create go on-line look around there is clip art and photos and more that abound your judgment is now what you need and must choose from the millions of choices that you will peruse consider the line shape and texture of each consider the audience you want to reach be it graphic symbolic realistic or text you want it to fit with your purpose so next does the art evoke just what you want it to do does it reinforce concept and give viewers the clue that will help them remember and help them to take the actions that make this world be better be great © 2009 teach america charts and graphs · use thick lines to show trends · use bright colors for lines · five lines or bars max per graph · guide the eye to the main point of the chart arrow title color box etc · shorten numbers 2007 07 $10,436.77 $10.4 on an axis for `thousands · see visual thinking codex for best graphic type swiss army graphic art knife symbolic text realistic photo frank broen [fbroen@teachamerica.com www.teachamerica.com 850 5286056[close]
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charts graphs brain rule think about © 2009 teach america frank broen [fbroen@teachamerica.com www.teachamerica.com 850 5286056[close]
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layout brain rule layout entrance and flow help you understand relationships · white space balance stress stressed brains don t learn the same way think about · clean and uncluttered white space use it layout s the white space the balance and more it considers relationships rhythms and your thoughts and ideas that will fill in the space that our purpose intended to help you embrace 11 · 6 x 6 rule 6 words/line 6 lines/slide · animation use sparingly and meaningfully ask yourself does using animation enhance the message don t annoy the viewer rhythm 5 i ve got · good rules for builds wipe right for text zooms work well for photos and images arrows going down use wipe from the top slide transitions are ok as long as they are consistently used i ve got white space 4 entrance flow use a 1 grid is where you start where does the eye go next for consistency 3 1 who could ask for anything more well is the world s a p|story starts with an entrance because our eye looks at one place to start it just does the flow of the placement of parts that together help guide us along like the quill of a feather design is the white space the balance and more it considers relationships rhythms and your thoughts and ideas that will fill in the space that our purpose intended to help you embrace consider consistency visual clues that help guide the viewer to carefully choose what to look at what order the font and the flow are important to make it effective you know i ve got balance 3rd size matters layout is what helps you see what is important do you think this layout was effective any questions original idea from slide:ology 12 these are mine customize your toolbar in powerpoint with your favorite tools © 2009 teach america frank broen [fbroen@teachamerica.com www.teachamerica.com 850 5286056[close]
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color brain rule color contrast relationship of light to dark theoryrelationship between colors shortterm memory repeat to remember physical relationship of color to object relationship of major and minor areas balance psycological relationship of color to our feelings think about · theory relationship between colors keep it simple · use a maximum of 3 color groups color s not seen in its separate parts you see it together like music in art relationship s key take a look at the chart that shows how it fits and just where you can start 14 · physical what color is the object what is most important · psychological relationship of color to our feelings bright colors happy simple childish greyer tones sophisticated classic boring each color evokes personal feelings · balance relationship of major and minor all colors are seen at the same time www.creativepro.com · contrast relationship of light to dark consider color blind issues avoid red/green together color s like music that s heard with our eyes the colors of yellow green red blue will surprise they touch deep in our hearts and they also supplies the harmony that make art soar to high highs to make the most impact you just keep it simple a smile is enhanced by the simplest dimple color is not seen in its separate parts you see it together like music in art relationship s key take a look at the chart that shows how it fits and where you can start contrast and balance and theory together with emotional links make a wonderful teather to guide all our choices and help us do better at joining our art with our heart and our letters © 2009 teach america frank broen [fbroen@teachamerica.com www.teachamerica.com 850 5286056[close]
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evaluate brain rule evaluate purpose concept art layout color evaluate longterm memory remember to repeat think about · · · · is the purpose so clear that we understand why is the concept so good it engages my eye does the art evoke just what you want it to do does the layout help start you and carry you through · is the color so simple creates harmony · does it all work together to help us agree if our p-story does what we want it do then we ask all these questions evaluate who will be moved by the purpose and concept and art by the color and layout that helps us to start 15 · no spelling errors or sloppy grammar · less is more too many slides are too many slides it s all about relationships a p|story helps us to realize why we must live in relationships and we must try to use what our hearts and our brains and our hands can create so our story we ll all understand © 2009 teach america frank broen [fbroen@teachamerica.com www.teachamerica.com 850 5286056[close]
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make presentation brain rule sleep sleep well think well think about · practice practice with videotape again and again to build confidence you don t get a second chance to make a first impression practice your presentation as if you were delivering your presentation embrace anxiety it gives you energy and passion use your presentation volume when practicing sit in the most distant chair from the screen run through slides practice your entire presentation including the slides memorization leads to speeding up your delivery use the key points in your slides as the foundation for conversation the main purpose of your introduction is to build a relationship with the audience · partnership customize the content to fit the needs of the audience step away from the presentation and engage the audience with an open question look directly at the asker nod your head but step away to engage the whole audience when answering no audience participation sleep time glance at the `picture on the back of the wall never interrupt an audience member s question give the audience a change of state mingle with the audience prior to your presentation remember never interrupt and audience member s question but with a difficult audience member ignore raised hand set limits write questions defer remember your audience wants you to succeed in conclusion · i did not waste your time · i knew who you were and why you came · i was organized · i was interesting and conversational · i knew my subject · i highlighted repeatedly the most important points · i am finished i enjoyed making this presentation · professionalism/performance present from the heart not a canned presentation the components of voice are breathing vocal cord vibration and the voice as it resonates out of the mouth check your voice vitality www.voicetrainer.com anchor yourself on audience s left side of the room be at a 45 degree angle to the audience rest position parallel your shoulders to the audience when you are making a critical point power position talk to people not to objects move around including moving closer to your audience reach out to the audience with palms up uhs and ands diminish your authority as a presenter and make you seem unprepared · · · · use the speaker notes preprinted focus on the content and the audience don t talk to the screen avoid standing in front of the screen or blocking anyone s view with the screen of the laptop · props use the b `w or keys to bring the audience attention back to you if technology fails don t panic remember i know my outline my material powerful presentations larry ferguson fdot frank broen [fbroen@teachamerica.com www.teachamerica.com 850 5286056 © 2009 teach america[close]
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accelerated learning brain rule wiring every brain is wired differently think about based on professional learning strategies m tate 2006 frank broen [fbroen@teachamerica.com www.teachamerica.com 850 5286056 © 2009 teach america as presented by frank broen sue fody at the 2009 international alliance for learning conference © 2009 teach america[close]
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about our presenter brain rule exercise exercise boosts brain power sensory integration stimulate more of the senses gender male and female brains are different think about · what did you learn · what will you do next frank broen is president of teach america utilizing the most cost effective tools to deliver direct effective programs teach america specializes in creating media that is used by state and federal agencies for use in training and communicating transportation issues formed in 1979 teach america strives to exceed expectations in every task it undertakes teach america works as a partner to create innovative products that help both experienced professionals and interested newcomers understand and apply important concepts we produce conference proceedings with complete a/v presentations websites multimedia programs handbooks traditional training and accelerated learning experiences © 2009 teach america frank broen [fbroen@teachamerica.com www.teachamerica.com 850 5286056[close]
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