Expocentre: Your Strategic Partner

 

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Expocentre: Your Strategic Partner

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EXPOCENTRE: YOUR STRATEGIC PARTNER

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Expocentre is 55! Cooperation between companies and authorities, science and industry, culture and civil society altogether create the image of the modern world. Trade fairs, being a key tool of economic infrastructure, clearly demonstrate its steady progress and play an important role in strengthening international economic partnership and in the development and implementation of advanced technologies and innovations. Expocentre Fairgrounds has always been a demonstration site for showing success of the world community in the development of all areas of international business and the results achieved in the key industries of our country. Having adopted all specific features of the exhibition and convention activity of the USSR Chamber of Commerce and Industry, Expocentre today is a modern Russian company with an extensive experience on the highly competitive and growing market of exhibition and convention services. An extensive and long-term practice in organizing and holding international trade fairs in Russia, joint and national expositions at World exhibitions and international shows, conventions, conferences and other accompanying events, has formed a practical resource valuable not only for our company, but the entire exhibition and convention sector of the Russian business. Dear partners, trade show participants, organizers of visiting events, businessmen, heads of federal and regional ministries and authorities who have consistently supported Expocentre’s projects! All these years together with you we have been writing the history of the exhibition business. All our activity, formerly and now, has been aimed at making your participation in the events an efficient, prestigious and valuable experience. You are always welcome guests at Expocentre Fairgrounds! We are positive of our further productive and mutually beneficial collaboration with you. Sergey Bednov General Director Expocentre ZAO

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YOU ARE A BUSINESSMAN CREATE PROMOTE EXHIBIT YOUR MISSION IS TO CREATE ideas, products, and services YOUR TASK IS TO PROMOTE your products to global markets YOUR PRIVILEGE IS TO EXHIBIT your business achievements in the most efficient way 2 | EXPOCENTRE: YOUR STRATEGIC PARTNER

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» According to experts, by 2020 the Russian consumer market may become the largest in Europe and the fourth largest in the world. (Les Echos newspaper, France) » Over the past 10 years, 80% of economic growth in Russia has been a contribution of consumption and not oil and gas income. The middle class constitutes 55% of the population. That is a bigger percentage than in China or India. Russians are becoming more confident in their future: 44% expect to become wealthier, 42% are going to buy a new car soon, and 50% are going to move into a new flat. (Andy Smith, Head of Equity Research, Managing Director of Sberbank Investment Research) » According to the research carried out by Sberbank, household consumption accounts for two-thirds of Russia’s GDP. By 2025 the consumer market size is expected to double, growing up to 3 billion US dollars, which will make it the largest one in Europe and the fourth largest in the world. It means growth of such sectors as e-commerce, tourism, and advertising. Under these conditions it is easy to forecast a rapid growth in the trade show business and event industry as well as their efficiency growth. MARKET ANALYSIS Russian Federation The Russian market still remains one of the most attractive markets in the world for investing, promoting goods, services, technologies despite the impact of the global financial and economic crisis and current political issues. Leading financial centres around the world actively invest into the Russian economy. More than half of the largest globe investors plan to expand their activities in the country. In global trade, the Russian Federation, a new WTO member, remains one of the most attractive markets of the world. Russian consumers improve their well-being year by year, seeking to purchase the best, modern, and advanced goods and services. The formation of the common economic space together with the Republic of Belarus and the Republic of Kazakhstan and the establishment of the Eurasian Economic Union increase attractiveness of the “Russian direction” in terms of financial flows, and movement of goods and services to the giant Eurasian market. EXPOCENTRE: YOUR STRATEGIC PARTNER | 3

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» …Moscow has proved itself as one of the major European investment platforms. (Sergey Sobyanin, Mayor of Moscow) » Investments in Moscow’s economy amounted to $35 billion in 2013 (62% of all investments in the country). Moscow Moscow is the capital of a great country, a city with a population of 20 million people including visitors. It is the largest industrial, intellectual, business and educational center, housing the offices of the world’s major companies. Moscow generates 20% of the country’s GDP and serves as a platform for important political and economic decisions. It is a dynamically developing metropolis sharing borders with Europe and Asia and is a gateway to the Russian market. Every year we can see increase in the number of major trade shows, conventions, professional service providers, hotel capacities as well as solutions to transportation and navigation problems in Moscow. 4 | EXPOCENTRE: YOUR STRATEGIC PARTNER

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MOSCOW is Russia’s economic centre, the major supplier and consumer of goods and services, human resources, research and innovative developments and advanced technologies; Russia’s financial centre; a global industrial and economic center, a city with widely diversified economy; the largest cultural and tourist centre of the world possessing a unique cultural and historical heritage as well as a modern travelling infrastructure; Russia’s largest transportation hub located on strategically important intersection of major international transport corridors passing through the territory of our country. » In Moscow there is a concentration of more than 80% of the country’s financial flows, more than half of Russia’s banking capital, over 90% of the whole Russian stock exchange market, 90% of head offices of foreign banks and financial institutions operating in Russia. EXPOCENTRE: YOUR STRATEGIC PARTNER | 5

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ANNUALLY IN RUSSIA » over 1,700 trade shows; » over 2 million sq m of exhibition space; » about 140,000 Russian exhibitors; » over 20,000 foreign exhibitors. IN THE EXHIBITION MARKET » over 270 exhibition operators; » over 9 million visitors annually. KEY MARKETING TOOL Each trade fair is an important infrastructural element of the economy forming the business environment of the country as well as development strategy of all industries. Annually about 140,000 Russian exhibitors and nearly 20,000 foreign companies participate in trade shows in Russian cities and towns. Statistically, Moscow ranks the first with approximately 62% of the total exhibition space, St. Petersburg ranks the second with 11%, while other Russian regions occupy 27%. Expocentre Fairgrounds, having at its disposal 165,000 sq m of modern exhibition area which amounts to 62% of all exhibition area in Moscow and 20.6% in Russia respectively, is an outstanding leader in the tradeshow industry. It is also important to note high quality of this venue, its convenient and modern infrastructure, a prestigious location and well known fairgrounds at Krasnaya Presnya. 6 | EXPOCENTRE: YOUR STRATEGIC PARTNER

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» The annual turnover of the exhibition market in Russia is 900 million US dollars. (АМR International) » Accompanying economic impact (an increase in the turnover of enterprises associated with servicing exhibitors and visitors such as hotels, transport, catering, etc.) is from 3 up to 4 billion US dollars annually. » The number of the companies organizing trade exhibitions is 254, including 141 companies located in Moscow. EXPOCENTRE: YOUR STRATEGIC PARTNER | 7

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EXPOCENTRE FAIRGROUNDS TODAY » has 9 pavilions with modern engineering and technical facilities amounting to a total area of 105,000 sq m; » has outdoor area of 60,000 sq m; » has 32 convenient halls for holding conventions, symposia, seminars, and presentations; » provides world-class exhibition services; » provides cutting-edge technology and high-quality exhibition products. EXPOCENTRE IS A STRATEGIC PARTNER IN PROMOTING PRODUCTS AND SERVICES Expocentre is the leading Russian exhibition operator, an organizer of the largest trade shows and congresses in Russia, the CIS countries and Eastern Europe. Every year businessmen from over 100 countries meet at Expocentre Fairgrounds to showcase their best products, expand business partnerships, make beneficial contracts, and find potential investors. Expocentre’s 24 exhibitions were approved by the Global Association of the Exhibition Industry (UFI) and 25 exhibitions were certified by the Russian Union of Exhibitions and Fairs (RUEF). 8 | EXPOCENTRE: YOUR STRATEGIC PARTNER

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Expocentre is a reliable and long-standing partner of Russian and international business nearly in all sectors of economy. Expocentre is conveniently located in the heart of Moscow next to the Kremlin, the Russian Government and the Moscow Mayor’s office. Expocentre Fairgrounds, the Moscow-City International Business Center and the World Trade Center of Moscow (WTC) form the so so-called ‘business triangle’, a unique centre of business life in the capital. Participation in Expocentre’s trade shows is considered to be prestigious. According to surveys, 40% of exhibitors, including foreign ones, said that the main reason for their participation in Expocentre’s trade shows was not only its high efficiency, but also a special status value it holds in the eyes of Russian consumers. Expocentre’s involvement as a strategic partner in promoting products and services ensures a long-term success of your company in the Russian market as well as in the markets of the CIS countries, Baltic States and Eastern Europe. EXPOCENTRE: YOUR STRATEGIC PARTNER | 9

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YOU ARE A GOVERNMENT EMPLOYEE SERVE STRENGTHEN CONTRUBUTE YOUR RESPONSIBILITY IS TO SERVE the interests of the state and the society YOUR TASK IS TO STRENGTHEN Russia’s position in the domestic and world markets OUR PRIORITY IS TO CONTRIBUTE to the implementation of social and economic national policy 10 | EXPOCENTRE: YOUR STRATEGIC PARTNER

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» You have good convention facilities for holding international trade shows, presentations and business forums. It is essential to make greater use of them for the development of economic collaboration. Economic cooperation and interaction will only enhance the competitive position of the national economies of the CIS countries and strengthen their position in the global markets. These are our natural advantages and they should be used effectively. (President of Russia Vladimir Putin at the meeting with the members of the Board Presidium of the Chamber of Commerce and Industry of the Russian Federation) EXPOCENTRE IS A PARTNER OF THE STATE Expocentre represented by its highly professional and closeknit team is fully aware of its place within the general structure of the Russian economy and the high responsibility to the state and the society. Subjects of the most important Expocentre’s trade fairs correspond with the most important national programmes and are directly related to the priorities of the Russian economic policy. The majority of the trade shows is carried out in cooperation with central authorities, relevant ministries, institutions, and state corporations. EXPOCENTRE : YOUR STRATEGIC PARTNER | 11

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EXPOCENTRE’S FLAGSHIP TRADE SHOWS » are supported by state authorities of the Russian Federation and carried out in line with the national policy of modernization of the main sectors of economy, priority areas of science and technology, key aspects of the social sphere; » are considered to be landmark events in the Russian and world economy; » are organized in close cooperation with the leading industry unions and associations and other civil institutions; » are supported by federal ministries and the Moscow City Government, run under the auspices of the Russian Chamber of Commerce and Industry. PARTICIPATION EXPERIENCE IN IMPLEMENTING NATIONAL POLICY Expocentre’s programme of accompanying events traditionally pays particular attention to strategic sectors of the economy, which contribute to the development of Russian companies, effective building up of their supply chains, and enhancement of their interregional and international relations. The country’s top officials pay special attention to Expocentre’s projects thus confirming their great importance for the country. President of the Russian Federation Vladimir Putin, Prime Minister of the Russian Federation Dmitry Medvedev are frequent visitors to Expocentre’s trade shows and conventions. 12 | EXPOCENTRE: YOUR STRATEGIC PARTNER

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EXPOCENTRE’S TRADE SHOWS ARE SUPPORTED BY » Ministry of Industry and Trade of the Russian Federation; » Ministry of Economic Development of the Russian Federation; » Ministry of Communications and Mass Media of the Russian Federation; » Ministry of Energy of the Russian Federation; » Ministry of Agriculture of the Russian Federation; » Ministry of Labour and Social Protection of the Russian Federation; » Ministry of Health Care of the Russian Federation; » Ministry of Sport of the Russian Federation; » Federal Communications Agency (Rossvyaz); » Federal Forestry Agency (Rosleskhoz); » Federal Medical and Biological Agency (FMBA of Russia); » Federal Service for Surveillance on Consumer Rights Protection and Human Wellbeing (Rospotrebnadzor) » Federal Service for Surveillance in Health Care (Roszdravnadzor). FEDERAL SUPPORT The majority of exhibitions and accompanying events of Expocentre are organized with official support of relevant ministries and institutions and held with the participation of their representatives. Interest in Expocentre’s trade shows and their support on the part of the government are well grounded: it is the place where businessmen from across the world meet, multibillion deals are made, investment flows are generated, advanced technologies are showcased, and consumer demand is build. It is the place where economic strategy for this country’s development is formed. EXPOCENTRE : YOUR STRATEGIC PARTNER | 13

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